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How do you know that?!?!
This is a question being asked more regularly than ever before! Too many people are finding their privacy is no longer private especially...
Amy Masotti
Oct 3, 20202 min read
What? You don’t have an IMC plan?
To have a successful marketing campaign it is important to have an IMC plan. IMC stands for Integrated Marketing Communications, this...
Amy Masotti
Sep 26, 20202 min read
Just Google It!
This is a statement we hear more and more everyday. People rely on search engines like google to find anything and everything. For this...
Amy Masotti
Sep 18, 20202 min read
How Smart Are You?
However, with the wonders of these smart objects, there comes a risk. The main risk at the moment is privacy, these devices are able to...
Amy Masotti
Sep 8, 20202 min read
Micro-Credential
This week I completed a micro-credential in Digital Tools for the Future. It provided great insight into the way the workforce and the...
Amy Masotti
Aug 26, 20201 min read
Mobile Marketing Is The New Tradition
No longer are the traditional forms of advertisements, such as newspapers and radio, effective in today’s society. If a business wants to...
Amy Masotti
Aug 22, 20202 min read
The Virus of Marketing
Many say content can spread online as fast as a virus does through humans. However not all content does, so how do you determine what...
Amy Masotti
Aug 8, 20202 min read
Development Of Social Media: Do Businesses Have To Rely On Social Media In Order To Be Successful?
Social media has changed the way we live our day to day lives. The introduction of web 2.0 and the concept of User Generated Content...
Amy Masotti
Jul 26, 20202 min read
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